Based in the Netherlands — open to hybrid roles (NL) or remote roles worldwide

All‑around creative producer.

Currently obsessed with AR/VR experiences

Multidisciplinary creative production professional with 10+ years turning ambitious ideas into real work — from live broadcast at Eurosport, to CGI campaigns for Coca‑Cola, AR/VR builds for Disney, and 360 campaigns for Porsche. Wide range, one throughline: creative ambition, kept on budget.

10+
Years experience
Up to €2M
Per project
98%
On-time delivery
7
Disciplines
50+
Global brands
Top profit performer
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Portrait of Beka Sahra Tok

About

I have all-around experience across a wide range of creative fields — broadcast TV, 360 campaign production as part of creative agencies, CGI production, immersive development AR/VR, artwork production and game development. What ties it together is the same instinct every time: find the simple, elegant way to get a complex production over the line, and make the result feel effortless.

I started in live broadcast production at Eurosport and CNN Türk, moved into creative agencies then focused on technical productions including CGI, immersive and artwork. Ran global campaigns for brands including Coca‑Cola, Unilever, Disney and Dior — leading multidisciplinary teams of 50+ and building the workflows that lifted account profit margins by 35% along the way. Alongside the creative work, I run the projects themselves — scoping, budgeting, contract drafting and keeping teams and stakeholders aligned end to end.

Broadcast & TV

360 Campaigns

Immersive Development (AR/VR)

CGI Production

Project Management

Selected work

A wide range, shown in one place.

Filter by discipline — from immersive AR/VR builds to broadcast, CGI and game development.

Immersive (AR/VR) Porsche Taycan WebAR capture on a closed course
AdColony / Digital Turbine · Client: Porsche

Porsche Taycan 360

WebAR experience for the Porsche Taycan — hover to preview, click for the full capture.

CGI Production Fanta CGI campaign visual with an Xbox controller
INDG Grip · Client: Fanta

Fanta — CGI campaign

CGI-led production for Fanta, part of the same localization pipeline built for the Coca-Cola portfolio.

Artwork Production Unilever homecare product packshots, part of the artwork transition program
Client: Unilever Europe

Unilever Europe — artwork transition

Led the artwork design transition program across Unilever's homecare, dishwash and laundry categories in Europe — new workflows lifted production speed by 55% within 2 months.

Game Development JBL Land, a branded Roblox world
GoSpooky · Client: JBL

JBL Land — Roblox

Branded Roblox experience built for JBL — hover to preview, click for full results.

360 Campaigns Samsung Unilever Nike Porsche
Creative agency · 6 years

360 campaigns — Samsung, Unilever, Nike & more

Full 360 campaigns — ATL, OOH, web and social content across YouTube, TikTok, Instagram & Snapchat — for Samsung, Unilever, Nike, Porsche and more. Led productions from concept to delivery, managing teams, budgets and timelines.

Broadcast TV Eurosport
Client: Eurosport · Broadcast TV

Eurosport — Head of Production (Türkiye)

From broadcast planning and on-air commentating to leading the network's digital strategy — click for the full role.

Immersive (AR/VR) Jeep Wrangler WebAR lens activation
GoSpooky · Client: Jeep

The Jeep Code — WebAR car shop

WebAR project turning a mobile browser into a virtual Jeep showroom.

Immersive (AR/VR) Marvel Iron Man VR key art
Client: Marvel · Sony PlayStation VR

VR for Marvel — Iron Man

PlayStation VR experience for Marvel's Iron Man, recognized as a Smarties Awards finalist.

Immersive (AR/VR) Science City Explorers, a citywide Verizon 5G and Snapchat AR scavenger hunt installation
GoSpooky · Client: Verizon · Snap · NYSCI

City-wide AR — Verizon 5G

ML-driven, city-wide AR experience with Verizon, Snap and the New York Hall of Science.

Immersive (AR/VR) Barbie Snapchat AR lens activation over Tower Bridge, London
GoSpooky · Client: Mattel

Pink World AR — Barbie

Worldwide AR activation for Barbie — hover to preview, click for the full film and results.

CGI Production Grip digital-twin CGI production tool interface
INDG Grip · Client: Coca-Cola

CGI production workflow

At INDG Grip, I scoped, budgeted and coordinated CGI production so Coca-Cola could shoot a single physical product and localize the rest with CGI — guiding on-set teams from storyboard through delivery.

CGI Production Frame from the Coca-Cola CGI showreel
INDG Grip · Client: Coca-Cola

Coca-Cola CGI showreel

A combined showreel spanning multiple Coca-Cola CGI campaigns delivered during my time at INDG Grip.

Artwork Production Coca-Cola x Marvel The Heroes global key visual
Client: Coca-Cola × Marvel

Global Key Visual & Artwork Production through CGI

Scoped and budgeted the campaign, supported on-set teams with CGI guidelines, and coordinated the workflow that adapted it across markets worldwide.

Film Çakallarla Dans 2: Hastasıyız Dede movie poster
sugarWorkz · Film

Çakallarla Dans 2

Assistant to the production crew on the feature film "Çakallarla Dans 2 – Hastasıyız Dede!".

Abstraction · Game Development

NDA-protected title

Game development work delivered at Abstraction on an NDA-protected title. Project-based contract, 2025.

Want the full picture, including older 360 campaigns and case studies not shown here? Let's talk.

Approach

Creative ambition, kept on budget.

I've spent a career sitting between the big idea and the bottom line — scoping, budgeting and running every project above so ambitious creative work actually ships.

Up to €2M per project

Delivery & Process

  • Running projects end-to-end — scoping, budgeting & budget tracking
  • SOW & WoW drafting, resource and traffic management
  • Agile/Scrum ceremonies — standups, backlog grooming, sprint planning, retrospectives
  • Workflow excellence — optimization & automation

Commercial & Financial

  • Financial reporting — forecasting, billability, profitability

People & Culture

  • Stakeholder & vendor management
  • Leading teams across different time zones

Tools I run projects in daily

JiraConfluenceSalesforceMonday TrelloAirtableProductiveNotionClickUp Google WorkspaceMicrosoft OfficeSlackTeamsAI Tools

Recognition

Awarded work, not just delivered work.

Sony PlayStation

Marvel Iron Man VR

MMA Smarties Award

Porsche Taycan Interactive 360

Best Social Awards

Best Augmented Reality

Brands & studios I've worked with

Disney Warner Bros Snapchat Heineken Coca-Cola Verizon Dior Jeep Mattel Unilever Samsung Nike JBL Porsche Sony Eurosport CNN Türk

Contact

Let's build something together.

Do you need production support? Looking forward to hearing from you.

Based in the Netherlands — open to hybrid roles in the Netherlands or remote roles worldwide.

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